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Whole Foods are ingredients given to us by nature. Pure, exactly as you find them in trees and bushes. So, why would we want to try and change nature when she provides everything we need? Whole Foods are, as the word suggests, wholesome food. No additives such as sugar are added, and nutrients like vitamins and minerals are not taken out.
Whole Foods products are made with a base of “whole”, unprocessed ingredients. These ingredients contain the natural ratio of nutrients. Those nutrients in particular that are naturally present ensure a feeling of satiety and that every calorie is really nutritious. Whole Foods can be grains, but legumes, vegetables, fruits and nuts are more nutritious.
Does your breakfast consist of Whole Foods? They help you get through the morning more easily!
Food that we consider as normal nowadays is actually not normal at all. More than half of all calories in our diet come from processed raw materials. Food that is made with this base lacks those nutrients that are important for our body. Consequently, nutrients, such as sugar and other carbohydrates, are always concentrated. White bread, white crackers, white pasta, pizza and all kinds of snacks are examples of the end result of processed food. Thus, products high in empty calories with minimal nutritional value.
Empty calories are created by processing raw materials because all kinds of nutrients (e.g. protein, fiber, micronutrients) are sieved out. What remains after processing is a concentrated amount of carbohydrates and fats. As a result, both carbohydrates and fats are overrepresented in our daily diet today. The consequences are dramatic: Our body gets upset, also known as ‘metabolic disruption’. It leads to the disruption of our energy balance that fluctuates during the day when eating processed foods. This causes energy highs and lows throughout the day. Other effects of a “processed eating habit” are inflammatory reactions and insulin insensitivity. This increases our risk of obesity and chronic diseases greatly.
We have compiled a list a list of examples of processed ingredients and the different aliases they carry.
What are processed raw materials?
Did you know that our food is responsible for no less than 20% of our CO2 emissions? Half of these emissions come from non-circularly produced food and beverage of animal origin. Think of milk, eggs and meat. Reducing the consumption of these kind of products is therefore essential for sustainable food chain and consumption, and also to realize a direct impact on reducing CO2 emissions.
However, many plant-based foods are currently heavily processed, which leads to an enormous drop in nutritional value. Therefore, we must create more sustainable eating habits by consuming less livestock products and more nutritious plant-based products. Whole food products are the most ideal solution for this because all nutrients, such as proteins, fibers and micro nutrients are retained. For example, the nutritional values of products made with ‘whole’ legumes, nuts, kernels and seeds are often equal to or sometimes even better than animal products. We take out “the cow”, if you will. We apply exactly that in our TastyBasics products. That is why we say: The Future is Whole Foods.
The Future is Whole foods
