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We could all make healthier choices; e.g. eat more vegetables. But that is not enough for the supermarket visitor when it comes to healthy food. Of even greater importance is bypassing the central flaw of processed food. It is especially now the food sector itself that has the ball to make the healthy choice the most obvious choice. TastyBasics should be just the beginning.
Because of my busy and sporty life, but also as a father of three children, I experience daily that it is quite a challenge to get my children and me to eat enough nutritious food. Here at TastyBasics, I get a lot of energy from making the Netherlands eat more nutritious food in a simple and tasty way!
The best about TastyBasics is that we are really working on product development in a different way. Creating a nutritious product is at core - our basis - and from there we develop very innovative and tasty products.
The quote that has stuck with me for years is “You shouldn't fill your body, but feed it”. Eat the right nutrients to stay healthy. Our products are the epitome of this. In addition to being nourishing, they are also tasty.
Ensuring that our products are in the right place at the right time, enabling as many consumers as possible to enjoy TastyBasics products; that is what I enjoy working on and that gives me a lot of energy.
As part of the product development team, I develop our nutritious products, like crackers and crunchy bars, from scratch. Let's all eat healthier so that we feel better and need less health care. Are you in?
